A platform hundred thousand times bigger than yufin is making the headlines for Jio coins in India.
It is both satisfying and heartening that yufin started with yucoins twenty months ago to function as a platform lubricant, a flexible tool for multi-party ecosystem incentives and for tapping off the digital exhaust, for participants’ benefit.
Today, small businesses in South Philippines use the yufin app to earn yucoins, the closed loop rewards token with stablecoin like features, to redeem for load, the pre-paid airtime, exclusive promotions and coupons from brands, micro-insurance renewals, and as our partner wholesalers’ loyalty program.
None of them are interested in knowing that it is based on a closed loop private DLT. But it’s a flexible, low-cost white label loyalty platform for our wholesaler partner, a closed loop engagement platform for yufin and its small business users, and a coupons platform for FMCG brands.
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